PARSED CONTENT

The web site had the following in the site, "From his studio in Nelson, Mike Hindmarsh designs and creates contemporary, high-quality urban and outdoor furniture." I noticed that the web site stated " His work is designed to be both beautiful and durable; to make a statement and stand the test of time." They also said " Combining an innate sense of style with a practical, ergonomic approach to design, his work is stylish, practical and hand crafted to an exceptional quality." The meta header had Hindmarsh as the first optimized keyword. This keyword is followed by Mike, furniture, and Nelson which isn't as important as Hindmarsh. The other words mikehindmarsh.format.com uses is New Zealand. NZ is included and could not be seen by web engines.